Sunday, January 18, 2009

History of Jeans

Jeans has always been most popular clothing item among people of all age group. In fact, jeans is said to be only piece of cloth which can never go out of fashion. It is quintessential and commands ubiquitous presence. It is not only one of the most comfortable attire but stylish as well. I sincerely doubt is there any person in world who does not have a pair of jeans in his wardrobe! Liked by all, loved by all, preferred by all, jeans holds unparallel popularity amongst all other clothing items. So how did it originate? The origin of this word can be traced to sailors from Genoa, a place in Italy. These sailors used to wear similar kind of clothes in that time.

As we all know jeans is made from denim. In the initial period of 18th century jeans used to be a mix of several different materials. With the passage of time, only cotton was used to make denim. Because of its strong cloth material, working class people started preferring it over other clothes. Because of its long lasting nature, the wear and tear factor was completely removed so that made it number one choice for working class people. Initial color of the cloth was blue which was basically a result of indigo dye being used in these denims. Mid-19th century witnessed arrival of a German immigrant known as Levi Strauss to San Francisco who used a twilled cotton cloth from France, known as ‘serge de Nimes’, which later came to be known as denim. He established the company the Levi Strauss & Company and began the operation with pocket stitch design. This name is world famous name now which has continued to manufacture jeans for all age groups. Hollywood also contributed in popularity of jeans. Second World War saw usage of these jeans by American soldiers and since then jeans has never looked back in terms of popularity.